"I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers think."
-Leo Burnett
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"A good basic selling idea, involvement and relevancy, of course, are as important as ever, but in the advertising din of today, unless you make yourself noticed and believed, you ain't got nothin'."
-Leo Burnett
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"The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line."
-Leo Burnett
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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
-Leo Burnett
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"Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business."
-Leo Burnett
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"Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business."
-Leo Burnett
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"When a man assumes leadership, he forfeits the right to mercy."
-Gennaro Angiulo
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"The art of leadership... consists in consolidating the attention of the people against a single adversary and taking care that nothing will split up that attention."
-Adolf Hitler
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"Leadership must be established from the top down."
-Sam Nunn
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"Organizations endure, however, in proportion to the breadth of the morality by which they are governed. Thus the endurance of organization depends upon the quality of leadership and that quality derives from the breadth of the morality upon which it rests."
-Chester Irving Barnard
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"Leadership has become a heavy industry. Concern and interest about leadership development is no longer an American phenomenon. It is truly global. Though I will probably be in less demand, I wanted to move on."
-Warren Bennis
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"Why - because as a oil and gas small business owner - I know if someone is not doing their job, they should not get paid. Again leadership by example."
-Jeff Landry
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